Not provided
| ID | Type | Description | Link |
|---|---|---|---|
| IRB 2129 | Other Identifier | Rochester Regional Health Institutional Review Board |
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
| Name | Class |
|---|---|
| Rochester Regional Health | UNKNOWN |
Not provided
Not provided
Not provided
Not provided
The purpose of the present randomized controlled trial is to explore the effectiveness of a 12-month well woman digital health intervention leveraging Precision Nudging - the application of behavioral science and reinforcement learning to create individualized, tailored health messaging at scale that matches the right message to the right person at the right time - in promoting behavior change. Specifically, it is hypothesized that scaling behavioral science through reinforcement learning will be more effective at motivating participants to engage with well woman messages and to schedule and to attend a well woman visit compared to a standard of care message.
Not provided
Not provided
Not provided
Not provided
Not provided
| Label | Type | Description | Intervention Names |
|---|---|---|---|
| Treatment | Experimental | Behavioral science and reinforcement learning-driven hyper-personalized messages |
|
| Control | Active Comparator | Standard of care message |
|
| Name | Type | Description | Arm Group Labels | Other Names |
|---|---|---|---|---|
| Precision nudging | Other | Precision nudging (i.e., the application of behavioral science and reinforcement learning to create individualized, tailored health messaging at scale that matches the right message to the right person at the right time) |
| Measure | Description | Time Frame |
|---|---|---|
| Proportion of participants who attended a well woman visit | 3 months | |
| Proportion of participants who attended a well woman visit | 6 months | |
| Proportion of participants who attended a well woman visit | 9 months | |
| Proportion of participants who attended a well woman visit | 12 months | |
| Proportion of participants who scheduled a well woman visit | 3 months | |
| Proportion of participants who scheduled a well woman visit | 6 months | |
| Proportion of participants who scheduled a well woman visit | 9 months | |
| Proportion of participants who scheduled a well woman visit | 12 months | |
| Proportion of participants who scheduled a well woman visit and did not attend (and did not Cancel and/or Reschedule) | 3 months | |
| Proportion of participants who scheduled a well woman visit and did not attend (and did not Cancel and/or Reschedule) | 6 months | |
| Proportion of participants who scheduled a well woman visit and did not attend (and did not Cancel and/or Reschedule) |
| Measure | Description | Time Frame |
|---|---|---|
| Proportion of participants who opened and/or clicked Call-to-Action, or otherwise engaged with the communication(s) | 3 months | |
| Proportion of participants who opened and/or clicked Call-to-Action, or otherwise engaged with the communication(s) | 6 months |
Not provided
Inclusion Criteria:
Exclusion Criteria:
Not provided
Not provided
Not provided
Not provided
Not provided
| Name | Affiliation | Role |
|---|---|---|
| Laurie Ernest, DNP, BSN, MS, WHNP-C | Rochester Regional Health | Principal Investigator |
| Facility | Status | City | State | ZIP | Country | Contacts |
|---|---|---|---|---|---|---|
| Rochester Regional Health | New York | New York | 14617 | United States |
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
| ID | Term |
|---|---|
| D015438 | Health Behavior |
| ID | Term |
|---|---|
| D001519 | Behavior |
Not provided
Not provided
| ID | Term |
|---|---|
| D059039 | Standard of Care |
| ID | Term |
|---|---|
| D019984 | Quality Indicators, Health Care |
| D011787 | Quality of Health Care |
| D006298 | Health Services Administration |
| D017530 | Health Care Quality, Access, and Evaluation |
Not provided
Not provided
This study is designed as a prospective, parallel, large simple superiority randomized controlled trial using simple randomization (no blocking, no stratification).
Not provided
Not provided
Not provided
| Standard of care | Other | Standard of care communication (e.g., personalized letters and patient portal notices) |
|
| 9 months |
| Proportion of participants who scheduled a well woman visit and did not attend (and did not Cancel and/or Reschedule) | 12 months |
| Proportion of participants who opened and/or clicked Call-to-Action, or otherwise engaged with the communication(s) | 9 months |
| Proportion of participants who opened and/or clicked Call-to-Action, or otherwise engaged with the communication(s) | 12 months |