Short, Animated Storytelling Video and Written Messages to Promote Adoption of Health "Microsteps": an Online Randomized Experiment
Short, Animated Storytelling Video and Written Messages to Promote Adoption of Health "Microsteps": an Online Randomized Experiment
This study evaluates the effect of single exposure to written Microsteps messages and short video booster content, on behavioral expectation to adopt behavioral nudges, in the immediate and medium term. Beyond that, the study will examine the effect of exposure to written Microsteps messages and short video booster content, on hope and happiness. This study will be conducted entirely online. Adult participants, in the US and the UK, will be recruited through the platform Prolific Academic (ProA).
Inclusion Criteria:
Exclusion Criteria: