Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
The study aims to investigate whether notifying health insurance members about an upcoming call can increase their pick-up rates. The study will randomize participants into three groups: control group (no message), treatment group 1 (message variation 1), and treatment group 2 (message variation 2). The primary outcome of interest is the call pick-up rate, and the study will also examine the message opt-out rates for the two different messages.
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
| Label | Type | Description | Intervention Names |
|---|---|---|---|
| Control | No Intervention | Participants will not receive a message before a nurse tries to contact them via a phone call. | |
| Heads Up Message 1 | Experimental | Participants will receive a message before a nurse tries to contact them via a phone call with the following text: Hi @{account_firstname}, this is @{input_MEGname} at @{account_product_group}. Just a heads up, I'm calling in the next hour about your health care. Text help or stop. Msg&DataRatesMayApply |
|
| Heads Up Message 2 | Experimental | Participants will receive a message before a nurse tries to contact them via a phone call with the following text: Hi @{account_firstname}, this is @{input_MEGname} at @{account_product_group}. Just a heads up, I'm calling in the next hour about your health care. Text HELP for Help and Text STOP to Stop. (Note: replying STOP will stop all further texts from @{account_product_group}). Msg&DataRatesMayApply |
|
| Name | Type | Description | Arm Group Labels | Other Names |
|---|---|---|---|---|
| Message variation 1 | Other | Message before call letting member know they will be called (variation 1) |
|
| Measure | Description | Time Frame |
|---|---|---|
| Number of participants who pick up the phone call | All members in the study will receive two call attempts. The outcome will be positive if the calling nurse gets through to the member on either the first or second call attempt, and negative otherwise. | The time between the second and first call attempt may vary but will be less than 10 days. |
| Measure | Description | Time Frame |
|---|---|---|
| Percentage of participants who opt out of future text messages | We will measure whether members opt out of receiving any text messages from the insurer in response to the heads up messages. | We will consider a member as opted out if they opt out of messages within 24 hours of receiving a message as part of the study. |
Not provided
Inclusion Criteria:
Not provided
Not provided
Not provided
Not provided
Not provided
| Name | Role | Phone | Extension | |
|---|---|---|---|---|
| Jessica Menard | Contact | 724-875-9880 | Jessica.Jackson@highmark.com |
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Not provided
Participants will not know treatment status but callers and investigators will not be blinded to treatment status.
| Message variation 2 | Other | Message before call letting member know they will be called (variation 2) |
|