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| ID | Type | Description | Link |
|---|---|---|---|
| R01CA248441 | U.S. NIH Grant/Contract | View source |
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| Name | Class |
|---|---|
| National Institutes of Health (NIH) | NIH |
| National Cancer Institute (NCI) | NIH |
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This is a randomized trial to examine the influence of race-congruent food marketing on social media among Black and White adolescents.
This randomized trial evaluates the extent to which exposure to racially congruent vs. incongruent Facebook food ads causes Black vs. White adolescents to purchase more calories for a snack
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| Label | Type | Description | Intervention Names |
|---|---|---|---|
| Condition 1: Race Congruent Ads | Experimental | Participants will complete a 15-minute survey in which they will be randomized to view and rate Facebook food ads associated with their condition. Then they will complete a food purchasing task in which they will shop in an online store that will display six food items and six beverages. Finally, they will answer demographic questions (e.g., self-reported height and weight) and view a debriefing summary that describes the full purpose of the study. |
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| Condition 2: Race Incongruent Ads | Experimental | Participants will complete a 15-minute survey in which they will be randomized to view and rate Facebook food ads associated with their condition. Then they will complete a food purchasing task in which they will shop in an online store that will display six food items and six beverages. Finally, they will answer demographic questions (e.g., self-reported height and weight) and view a debriefing summary that describes the full purpose of the study. |
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| Name | Type | Description | Arm Group Labels | Other Names |
|---|---|---|---|---|
| Racially Congruent Ads | Behavioral | Facebook food ads that are racially congruent. |
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| Measure | Description | Time Frame |
|---|---|---|
| Number of Calories Purchased | 15 minutes |
| Measure | Description | Time Frame |
|---|---|---|
| Attitude Toward Ad | Attitude will be reported on a Likert scale of 1 to 100 (1 = likeable, 100 = unlikeable). The higher the score, the less likeable the ad is to the participant. | 15 minutes |
| Time Spent Viewing Ad |
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Inclusion Criteria:
Exclusion Criteria:
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| Name | Affiliation | Role |
|---|---|---|
| Marie Bragg, PhD | NYU Langone Health | Principal Investigator |
| Facility | Status | City | State | ZIP | Country | Contacts |
|---|---|---|---|---|---|---|
| NYU Langone Health | New York | New York | 10016 | United States |
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| ID | Title | Description |
|---|---|---|
| FG000 | Condition 1: Race Congruent Ads | Participants will complete a 15-minute survey in which they will be randomized to view and rate Facebook food ads associated with their condition. Then they will complete a food purchasing task in which they will shop in an online store that will display six food items and six beverages. Finally, they will answer demographic questions (e.g., self-reported height and weight) and view a debriefing summary that describes the full purpose of the study. Racially Congruent Ads: Facebook food ads that are racially congruent. |
| FG001 | Condition 2: Race Incongruent Ads | Participants will complete a 15-minute survey in which they will be randomized to view and rate Facebook food ads associated with their condition. Then they will complete a food purchasing task in which they will shop in an online store that will display six food items and six beverages. Finally, they will answer demographic questions (e.g., self-reported height and weight) and view a debriefing summary that describes the full purpose of the study. Racially Incongruent Ads: Facebook food ads that are racially incongruent. |
| Title | Milestones | Reasons Not Completed | ||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Overall Study |
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| ID | Title | Description |
|---|---|---|
| BG000 | Condition 1: Race Congruent Ads | Participants will complete a 15-minute survey in which they will be randomized to view and rate Facebook food ads associated with their condition. Then they will complete a food purchasing task in which they will shop in an online store that will display six food items and six beverages. Finally, they will answer demographic questions (e.g., self-reported height and weight) and view a debriefing summary that describes the full purpose of the study. Racially Congruent Ads: Facebook food ads that are racially congruent. |
| Units | Counts |
|---|---|
| Participants |
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| Title | Description | Population Description | Parameter Type | Dispersion Type | Unit of Measure | Calculate Percentage | Denominator Units Selected | Denominators | Classes |
|---|---|---|---|---|---|---|---|---|---|
| Age, Continuous | Mean |
| Type | Title | Description | Population Description | Reporting Status | Anticipated Posting Date | Parameter Type | Dispersion Type | Unit of Measure | Calculate Percentage | Time Frame | Units Analyzed | Denominator Units Selected | Arm/Group Information | Denominators | Classes | Analyses | ||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Primary | Number of Calories Purchased | Posted | Mean | Full Range | calories | 15 minutes |
|
1 month
non-systemic assessment
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| ID | Title | Description | Deaths (Affected) | Deaths (At Risk) | Serious Events (Affected) | Serious Events (At Risk) | Other Events (Affected) | Other Events (At Risk) |
|---|---|---|---|---|---|---|---|---|
| EG000 | Condition 1: Race Congruent Ads | Participants will complete a 15-minute survey in which they will be randomized to view and rate Facebook food ads associated with their condition. Then they will complete a food purchasing task in which they will shop in an online store that will display six food items and six beverages. Finally, they will answer demographic questions (e.g., self-reported height and weight) and view a debriefing summary that describes the full purpose of the study. Racially Congruent Ads: Facebook food ads that are racially congruent. |
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| Title | Organization | Phone | Extension | |
|---|---|---|---|---|
| Marie Bragg, PhD | NYU Langone Health | 646-501-2717 | Marie.Bragg@nyulangone.org |
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| Type | Includes Protocol | Includes SAP | Includes ICF | Document Label | Document Date | Document Uploaded Date | Document File Name |
|---|---|---|---|---|---|---|---|
| Prot_SAP | Yes | Yes | No | Study Protocol and Statistical Analysis Plan | Dec 4, 2020 | Mar 4, 2024 | Prot_SAP_001.pdf |
| ICF | No | No | Yes | Informed Consent Form | Dec 4, 2020 | Jun 9, 2023 | ICF_000.pdf |
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The intervention is exposure to Facebook food ads that are either race congruent or race incongruent, and that have varying numbers of likes.
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| Racially Incongruent Ads | Behavioral | Facebook food ads that are racially incongruent. |
|
Time spend viewing ad.
| 15 minutes |
| BG001 | Condition 2: Race Incongruent Ads | Participants will complete a 15-minute survey in which they will be randomized to view and rate Facebook food ads associated with their condition. Then they will complete a food purchasing task in which they will shop in an online store that will display six food items and six beverages. Finally, they will answer demographic questions (e.g., self-reported height and weight) and view a debriefing summary that describes the full purpose of the study. Racially Incongruent Ads: Facebook food ads that are racially incongruent. |
| BG002 | Total | Total of all reporting groups |
| years |
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| Sex: Female, Male | Count of Participants | Participants |
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| Ethnicity (NIH/OMB) | Count of Participants | Participants |
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| Race (NIH/OMB) | Count of Participants | Participants |
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| Region of Enrollment | Number | participants |
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| Secondary | Attitude Toward Ad | Attitude will be reported on a Likert scale of 1 to 100 (1 = likeable, 100 = unlikeable). The higher the score, the less likeable the ad is to the participant. | Posted | Mean | Full Range | score on a scale | 15 minutes |
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| Secondary | Time Spent Viewing Ad | Time spend viewing ad. | Posted | Mean | Full Range | seconds | 15 minutes |
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|
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| 0 |
| 588 |
| 0 |
| 588 |
| 0 |
| 588 |
| EG001 | Condition 2: Race Incongruent Ads | Participants will complete a 15-minute survey in which they will be randomized to view and rate Facebook food ads associated with their condition. Then they will complete a food purchasing task in which they will shop in an online store that will display six food items and six beverages. Finally, they will answer demographic questions (e.g., self-reported height and weight) and view a debriefing summary that describes the full purpose of the study. Racially Incongruent Ads: Facebook food ads that are racially incongruent. | 0 | 550 | 0 | 550 | 0 | 550 |
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