This intervention aims to evaluate the efficacy of a pilot educational intervention with deep-structure cultural tailoring for Latino ethnic groups on diet quality compared to general, surface-level healthy-eating messages.

Inclusion Criteria:

• Aged 25-65 y/o
• Self-reported Hispanic/Latino heritage
• Able to understand and answer questions in Spanish or English
• Living in the Boston, MA metro area for the past 6 months and not planning to move in the next 6 months
• Has a cellphone with the capacity of receiving text messages and gives consent for the Study to text this number as part of the intervention

Exclusion Criteria:

• Younger than 25y or older than 65y
• Not Hispanic/Latino heritage
• Has condition or impairment that affects mental, cognitive, or memory abilities; such as Alzheimer's disease or stroke
• Has been diagnosed with cancer, diabetes (type 1 or 2), heart condition, major stomach condition (examples: coronary heart disease, heart attack, stroke or stroke, allergies, or severe diet restrictions)
• Does not understand Spanish or English
• Pregnant
• Under the care of an institution
• Living in another state outside of Massachusetts or planning to move in less than 6 months
• No cellphone with text capabilities (or cannot be used to receive texts from the Study)

IPD will be managed and distributed observing NIH and IRB policies on the dissemination and sharing of research results. Study information and requests for data will be available immediately upon the data being de-identified and properly revised for quality control by contacting study investigators.

1 year

The requested data will be shared with investigators via a secured, password-protected software website, upon request.

Participants will be unaware of the which educational messages are considered intervention or control. Investigators will not be in contact with participants and will only receive coded data. Outcome assessor will be unaware of treatment allocation of participant.