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The purpose of the current study is to test whether sending email communications in a timely manner - when patients have laboratory results available to view on the myGeisinger patient portal - increases enrollment in the portal.
Online patient portals are convenient tools that improve patient access to healthcare services while often reducing burden to both patients and providers. However, many patients have not enrolled in such portals, including Geisinger's patient portal, known as myGeisinger.
The purpose of the current study is to test whether sending myGeisinger enrollment information in a timely manner - when the benefits of enrolling are most readily available - increases enrollment. Specifically, messages will be timely in terms of lab test results having just been made available online, with the added benefit that patients can view their results prior to receiving them via mail. Unenrolled patients who recently had a laboratory procedure ordered and whose results are now ready for sharing will be informed via email that their lab results are available. At the same time, these patients will be reminded that these results can be viewed online through myGeisinger.
The primary outcome measure of interest, myGeisinger enrollment rates, will be compared between the emailed population and a control group that similarly has lab results available but will not be contacted. In addition, two different versions of the email communication will be tested. One will highlight that the patient will have to go through a sign-up process before viewing test results (in the service of transparency). The other will provide a presumed direct link to view those results, via a button that potentially serves as a pre-commitment step to undergo the registration process ("foot in the door" effect). Secondary analyses will assess differences in enrollment rates as well as unsubscribe rates between the email versions. Exploratory analyses will further examine differences in the rates at which patients opened and clicked on enrollment links within the two emails. Statistical analyses will employ generalized linear models with a binary distribution and log-link function.
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| Label | Type | Description | Intervention Names |
|---|---|---|---|
| Control | No Intervention | Patients do not receive an email | |
| Timely nudge - view results | Experimental | Patients are emailed about myGeisinger when they have a lab result ready to view. The email includes a "View My Lab Results" button, which encourages them to click as a pre-commitment step that then brings them to the myGeisinger sign-up page. |
|
| Timely nudge - get started | Experimental | Patients are emailed about myGeisinger when they have a lab result ready to view. The email includes a "Get Started With myGeisinger" button that is transparent about the next step in the process, before the patient can view test results. |
|
| Name | Type | Description | Arm Group Labels | Other Names |
|---|---|---|---|---|
| Timely | Behavioral |
| ||
| Measure | Description | Time Frame |
|---|---|---|
| Enrollment - Timely Email (Combined Email Arms) vs. no Intervention | Patient enrolled in myGeisinger (yes / no) | 1 week post-intervention |
| Measure | Description | Time Frame |
|---|---|---|
| Enrollment - Email Including a "Get Started" Button vs. a "View Results" Button | Patient enrolled in myGeisinger (yes / no) | 1 week post-intervention |
| Email Opened - Email Including a "Get Started" Button vs. a "View Results" Button |
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Inclusion Criteria:
Exclusion Criteria:
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| Name | Affiliation | Role |
|---|---|---|
| Amir Goren, PhD | Geisinger Clinic | Principal Investigator |
| Facility | Status | City | State | ZIP | Country | Contacts |
|---|---|---|---|---|---|---|
| Geisinger | Danville | Pennsylvania | 17822 | United States |
Data with no personally identifiable information will be made available to other researchers on the Open Science Framework for transparency. This will include the essential data and code needed to replicate the analysis that yielded reported findings.
The data will become available after publication of study results in a scientific journal and will be available as long as the Open Science Framework hosts the data.
The data on the Open Science Framework will be open to anyone requesting that information.
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| ID | Title | Description |
|---|---|---|
| FG000 | Control | Patients do not receive an email |
| FG001 | Timely Nudge - View Results | Patients are emailed about myGeisinger when they have a lab result ready to view. The email includes a "View My Lab Results" button, which encourages them to click as a pre-commitment step that then brings them to the myGeisinger sign-up page. Timely: Email Foot-in-the-door: Email |
| FG002 | Timely Nudge - Get Started | Patients are emailed about myGeisinger when they have a lab result ready to view. The email includes a "Get Started With myGeisinger" button that is transparent about the next step in the process, before the patient can view test results. Timely: Email Transparency: Email |
| Title | Milestones | Reasons Not Completed | ||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Evaluated Patients |
|
| ||||||||||||||||||
| Emailed Patients |
|
Investigators did not have access to baseline demographic information for study participants.
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| ID | Title | Description |
|---|---|---|
| BG000 | Control | Patients do not receive an email |
| BG001 | Timely Nudge - View Results | Patients are emailed about myGeisinger when they have a lab result ready to view. The email includes a "View My Lab Results" button, which encourages them to click as a pre-commitment step that then brings them to the myGeisinger sign-up page. Timely: Email Foot-in-the-door: Email |
| Units | Counts |
|---|---|
| Participants |
|
| Title | Description | Population Description | Parameter Type | Dispersion Type | Unit of Measure | Calculate Percentage | Denominator Units Selected | Denominators | Classes |
|---|---|---|---|---|---|---|---|---|---|
| Age, Categorical | Count of Participants |
| Type | Title | Description | Population Description | Reporting Status | Anticipated Posting Date | Parameter Type | Dispersion Type | Unit of Measure | Calculate Percentage | Time Frame | Units Analyzed | Denominator Units Selected | Arm/Group Information | Denominators | Classes | Analyses | |||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Primary | Enrollment - Timely Email (Combined Email Arms) vs. no Intervention | Patient enrolled in myGeisinger (yes / no) | Patients who were randomized and for whom there was a record in the EHR. | Posted | Count of Participants | Participants | 1 week post-intervention |
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No adverse events were evaluated.
We only received information about email engagement and portal enrollment. We did not collect or receive any information regarding adverse events.
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| ID | Title | Description | Deaths (Affected) | Deaths (At Risk) | Serious Events (Affected) | Serious Events (At Risk) | Other Events (Affected) | Other Events (At Risk) |
|---|---|---|---|---|---|---|---|---|
| EG000 | Control | Patients do not receive an email | 0 |
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For this study, we only received data about engagement with the email and enrollment in the patient portal. Demographic information such as age, sex, or gender were not collected. Note that for some patients, enrollment data could not be extracted from Geisinger's electronic health records; these patients were excluded from analyses.
| Title | Organization | Phone | Extension | |
|---|---|---|---|---|
| Amir Goren, PhD | Geisinger Clinic | 5702144395 | agoren@geisinger.edu |
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| Type | Includes Protocol | Includes SAP | Includes ICF | Document Label | Document Date | Document Uploaded Date | Document File Name |
|---|---|---|---|---|---|---|---|
| Prot_SAP | Yes | Yes | No | Study Protocol and Statistical Analysis Plan | Apr 7, 2021 | Apr 7, 2021 | Prot_SAP_000.pdf |
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| ID | Term |
|---|---|
| D015438 | Health Behavior |
| ID | Term |
|---|---|
| D001519 | Behavior |
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| ID | Term |
|---|---|
| D000098363 | Price Transparency |
| ID | Term |
|---|---|
| D017048 | Health Care Costs |
| D003365 | Costs and Cost Analysis |
| D004467 | Economics |
| D004472 | Health Care Economics and Organizations |
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Every day within the designated study period, an email will be sent to patients who 1) fulfill inclusion criteria, 2) have been randomized to one of the email conditions (rather than the control group), and 3) have not already been randomized to a study condition on a previous day (i.e. no patient will be emailed for this study twice).
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Participants (i.e., patients) will not be informed specifically of their assignment to different arms throughout the study.
| Transparency |
| Behavioral |
|
| Foot-in-the-door | Behavioral |
|
Email was opened (yes / no)
| 1 week post-intervention |
| Link Clicked - Email Including a "Get Started" Button vs. a "View Results" Button | Link / button to start the enrollment process was clicked (yes / no) | 1 week post-intervention |
| Unsubscribed - Email Including a "Get Started" Button vs. a "View Results" Button | Patient unsubscribed from these email communications (yes / no) | 1 month post-intervention |
| Enrollment - Timely Email (Combined Email Arms) vs. no Intervention | Patient enrolled in myGeisinger (yes / no) | 1 month post-intervention |
| COMPLETED | Email delivered (did not bounce back) |
|
| NOT COMPLETED |
|
| BG002 | Timely Nudge - Get Started | Patients are emailed about myGeisinger when they have a lab result ready to view. The email includes a "Get Started With myGeisinger" button that is transparent about the next step in the process, before the patient can view test results. Timely: Email Transparency: Email |
| BG003 | Total | Total of all reporting groups |
| Participants |
|
| Sex: Female, Male | Count of Participants | Participants |
|
| Race and Ethnicity Not Collected | Race and Ethnicity were not collected from any participant. | Count of Participants | Participants |
|
| Units | Counts |
|---|
| Participants |
|
|
|
| Secondary | Enrollment - Email Including a "Get Started" Button vs. a "View Results" Button | Patient enrolled in myGeisinger (yes / no) | Patients who were delivered an email (i.e. email did not bounce back) and for whom there was a record in the EHR. | Posted | Count of Participants | Participants | 1 week post-intervention |
|
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|
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| Secondary | Email Opened - Email Including a "Get Started" Button vs. a "View Results" Button | Email was opened (yes / no) | Patients who were delivered an email (i.e. email did not bounce back) and for whom there was a record in the EHR. | Posted | Count of Participants | Participants | 1 week post-intervention |
|
|
|
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| Secondary | Link Clicked - Email Including a "Get Started" Button vs. a "View Results" Button | Link / button to start the enrollment process was clicked (yes / no) | Patients who were delivered an email (i.e. email did not bounce back) and for whom there was a record in the EHR. | Posted | Count of Participants | Participants | 1 week post-intervention |
|
|
|
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| Secondary | Unsubscribed - Email Including a "Get Started" Button vs. a "View Results" Button | Patient unsubscribed from these email communications (yes / no) | Patients who were delivered an email (i.e. email did not bounce back) and for whom there was a record in the EHR. | Posted | Count of Participants | Participants | 1 month post-intervention |
|
|
|
| Secondary | Enrollment - Timely Email (Combined Email Arms) vs. no Intervention | Patient enrolled in myGeisinger (yes / no) | Patients who were randomized and for whom there was a record in the EHR. | Posted | Count of Participants | Participants | 1 month post-intervention |
|
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|
|
| 0 |
| 0 |
| 0 |
| 0 |
| 0 |
| EG001 | Timely Nudge - View Results | Patients are emailed about myGeisinger when they have a lab result ready to view. The email includes a "View My Lab Results" button, which encourages them to click as a pre-commitment step that then brings them to the myGeisinger sign-up page. Timely: Email Foot-in-the-door: Email | 0 | 0 | 0 | 0 | 0 | 0 |
| EG002 | Timely Nudge - Get Started | Patients are emailed about myGeisinger when they have a lab result ready to view. The email includes a "Get Started With myGeisinger" button that is transparent about the next step in the process, before the patient can view test results. Timely: Email Transparency: Email | 0 | 0 | 0 | 0 | 0 | 0 |
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| D017722 | Hospital Charges |
| D005249 | Fees and Charges |
| Between 18 and 65 years |
|
| >=65 years |
|
| Male |
|