Increasing PrEP Among African Americans in Louisville KY

Increasing Pre-exposure Prophylaxis Among High-Risk African Americans in Louisville KY

This study evaluates the effectiveness of a multifaceted strategy to increase pre-exposure prophylaxis (PrEP; a medication regimen to reduce HIV risk) uptake among high risk African Americans in Louisville, KY. We will do this by 1) implementing a media campaign to raise awareness about PrEP, 2) providing PrEP education to medical personnel who can prescribe PrEP, and 3) partnering with AIDS service organizations to improve outreach and linkage to PrEP services.

Inclusion Criteria:

• Between ages 18-29 years old
• Self-identifies as African American or Black
• Resident of Louisville, KY
• Member of a priority group for PrEP HIV prevention (Men who have sex with men, people who inject drugs, trans women, high risk heterosexuals, people in serodiscordant relationships).
• Not diagnosed with HIV

Exclusion Criteria:

• Older than 29 and younger than 18 years old
• Does not identify as African American or Black
• Does not reside in Louisville, KY
• Not a member of a priority group
• Diagnosed with HIV