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The study was terminated prematurely due to the difficulty to recruit sufficient participants to meet the target sample size in the IQOS user sample.
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The main purpose of the research study is to estimate the prevalence of tobacco product use and describe the tobacco use patterns in adults in London, United Kingdom.
The study was prematurely terminated after the first annual survey and was not be repeated due to the impossibility to recruit sufficient participants to meet the target sample size in the IQOS user sample.
The aim of the survey is to describe the current and past patterns of use of tobacco products in the general adult population of the Greater London area and in adult IQOS users registered in the IQOS user database of Philip Morris Limited (UK IQOS User Database), and explore their association with key independent variables. More specifically, the objectives are:
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| Label | Type | Description | Intervention Names |
|---|---|---|---|
| General Population | Adults living in a registered household in the Greater London area. |
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| IQOS users | Adult current IQOS users (at the time of survey) living in the Greater London area who are registered in the UK IQOS User Database and agree to be contacted for research purposes at the time of registration. |
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| Name | Type | Description | Arm Group Labels | Other Names |
|---|---|---|---|---|
| Survey on Use of Tobacco Products in the General Population | Other | Face-to-face survey to estimate the prevalence of current tobacco use status in the general population of the Greater London area. |
| Measure | Description | Time Frame |
|---|---|---|
| Prevalence of current tobacco use | Prevalence of current tobacco use status in the study population. | Study duration (1 year). |
| Past tobacco use status | Past tobacco use status (cigarette, IQOS and other innovative products) in the study population. | Study duration (1 year). |
| Self-reported health status | Association between self-reported health status and use of tobacco products in the study population. | Study duration (1 year). |
| Perceived risk | Association between patterns of use with perceived risk. | Study duration (1 year). |
| IQOS use experience | Describe the IQOS user experience, including motivation to use, mis-use, satisfaction, and self-reported changes since switching to the product (in a number of domains where IQOS may have potential benefits). | Study duration (1 year). |
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Inclusion Criteria (all participants, including IQOS users):
Inclusion Criteria (IQOS users only):
Exclusion Criteria:
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The study population will be limited to adult residents of the Greater London area.
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| Name | Affiliation | Role |
|---|---|---|
| Pierpaolo Magnani | Philip Morris Products S.A. | Study Chair |
| Facility | Status | City | State | ZIP | Country | Contacts |
|---|---|---|---|---|---|---|
| Philip Morris Products S.A. | Lausanne | Canton of Vaud | 1007 | Switzerland |
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| ID | Term |
|---|---|
| D064424 | Tobacco Use |
| ID | Term |
|---|---|
| D001519 | Behavior |
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| Survey on Use of Tobacco Products in IQOS Users | Other | Online survey to describe patterns of use in users of IQOS residing in the Greater London area. |
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