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The purpose of this study was to determine whether a media literacy education program taught be teacher to late elementary school students (grades 3-5) positively affected students' critical thinking skills and substance use-related health outcomes.
Media Detective is a 10-lesson elementary school, substance abuse prevention program developed based upon the Message Interpretation Processing model designed to increase children's critical thinking skills about media messages and reduce intent to use tobacco and alcohol products. The purpose of this study was to conduct a short-term randomized controlled trial study to evaluate the effectiveness of Media Detective for achieving these goals.
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| Label | Type | Description | Intervention Names |
|---|---|---|---|
| Media Detective | Experimental | 10-lesson elementary school, substance use prevention program developed based upon the Message Interpretation Processing model designed to increase children's critical thinking skills about media messages and reduce intent to use tobacco and alcohol products. |
|
| Name | Type | Description | Arm Group Labels | Other Names |
|---|---|---|---|---|
| Media Detective | Behavioral | 10-lesson elementary school, media literacy education, substance use prevention program. Each lesson takes approximately 45 minutes to teach and was taught every school day for 2 weeks. |
| Measure | Description | Time Frame |
|---|---|---|
| Intent to alcohol or tobacco products | 2 weeks: pretest and posttest |
| Measure | Description | Time Frame |
|---|---|---|
| Understanding of the persuasive intent of advertising | 2 weeks: pretest and posttest | |
| Media deconstruction skills | 2 weeks: pretest and posttest | |
| Interest in alcohol-branded merchandise |
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Inclusion Criteria:
Exclusion Criteria:
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| Name | Affiliation | Role |
|---|---|---|
| Janis B Kupersmidt, PhD | Innovation Research & Training | Principal Investigator |
| Facility | Status | City | State | ZIP | Country | Contacts |
|---|---|---|---|---|---|---|
| innovation Research & Training | Durham | North Carolina | 27707 | United States |
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| Label | URL |
|---|---|
| innovation Research \& Training company website | View source |
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| ID | Term |
|---|---|
| D000428 | Alcohol Drinking |
| D000073869 | Tobacco Smoking |
| ID | Term |
|---|---|
| D004327 | Drinking Behavior |
| D001519 | Behavior |
| D012907 | Smoking |
| D064424 | Tobacco Use |
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|
| 2 weeks: pretest and posttest |
| Self-efficacy to refuse offers to use alcohol or tobacco products | 2 weeks: pretest and posttest |